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Barbara St Jean

8 Years Ago

Business Of Art On Demand

Ran across this today in White Hot Magazine of contemporary art. http://whitehotmagazine.com/articles/it-from-using-his-name/3192

Charles Saatchi Sues Online Platform Saatchi Art to Stop It From Using His Name.....

I followed the link on the bottom to Skate's...

ISSUE #137
Charles Saatchi Fights Demand Media for the Use of the Saatchi Brand
$59 is The Average Value of Art Transactions at Saatchi/Society6 Platforms

Here is a clip from the report...

"Whether Charles Saatchi has a case or not is for the courts to decide, but the source of his frustration is obvious. His name is now attached to the art trading business with an average of $58.65 per transaction value and integrated with vanity fair of aspiring artists at Society6, thus squarely positioning Saatchi name into the low end of the art world. Should Mr. Saatchi have any further ambitions to use his brand for higher end art trade, he needs to do something with this low end franchise.

Demand Media however will definitely fight back. Saatchi Art has been ranked by Skate’s as #1 online art trading platform by the size of digital audience (based on traffic data as of January 31, 2015, for more see Skate’s Art Fairs Report, Spring 2015). The stakes are high and they are likely in for a long and protracted legal battle.
Demand Media shareholders do not like it – the share price tanked this week."


It's an interesting read...financial reports are also available on the Skate's site.

Cheers, Barbara

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Barbara St Jean

8 Years Ago

Who is Charles Saatchi you ask?

the man who reinvented art...

http://www.theguardian.com/artanddesign/2011/jul/10/charles-saatchi-british-art-yba

Have a great day everyone...

Cheers, Barbara

 

Mike Savad

8 Years Ago

i have a feeling this thread will close due to new rules, but he that owns the name of the site, the another person with the same name, it's bound to happen.


---Mike Savad
MikeSavad.com

 

Barbara St Jean

8 Years Ago

Mike, I don't understand why you would think this thread, would be breaking a rule... is it because the article refers to the "S6" brand?

Truthfully, I think anyone who reads this, would question if they would even want their art associated with the like of these so called "franchises". I know I don't....

Anyways, I leave it up to the powers that be to decide if I've broken some kind of rule...

Education and research is the key to a successful art career...without doing do that...well, imo, you might as well throw paint against a wall and hope some sticks.

Cheers, Barbara

 

Mike Savad

8 Years Ago

yeah, they have rules on the site that we can't speak of the others and a new rule that can ban those that do it. i don't care one way or the other personally.

but a name is a name, two people have the same name and that's all there is to it. or however he got the name.

---Mike Savad
MikeSavad.com

 

Murray Bloom

8 Years Ago

Here's an oldie but a goodie. Sony Florendo owned two popular restaurants here in Baltimore. Sony Corporation sued to have her remove her name from the restaurants. Sony won! Here's the scoop:

http://articles.baltimoresun.com/1991-03-19/news/1991078124_1_florendo-sony-corp-mrs

 

Barbara St Jean

8 Years Ago

The Saatchi Gallery is a London gallery for contemporary art, opened by Charles Saatchi in 1985 in order to exhibit his collection to the public.

Saatchi Online was sold to Demand Media in August 2014, and was rebranded as SaatchiArt.com.

Charles doesn't just have the same name... he is the name... the founder. He made millions selling the company....Saatchi... now he wants them to stop using his name...that's the irony.

http://en.wikipedia.org/wiki/Saatchi_Gallery

As far as people who all have the same name....Barbara Saint Jean is a good example....LOL.



Cheers, Barbara





 

JC Findley

8 Years Ago

This is not so much about the sites as the case IMO.

I can of course be overruled by a higher court, er I mean mod.

 

Mike Savad

8 Years Ago

ok then... honestly i'm totally confused by this new rule thing. hard to know what one can say or not. i remember one site had a qualifier where it looked for the "bad words" and then banned you for a set amount of time. but it wasn't perfect, and they had human spotters that looked the messages and your own mail to see if you were using letters or rhymes to beat the qualifier. it became rather weird there. then they lifted the rule.


---Mike Savad
MikeSavad.com

 

Edward Fielding

8 Years Ago

Why did he sell in the first place? Weird. I guess he wants to double dip. Thanks for the article.

 

Barbara St Jean

8 Years Ago

Edward, I'll give you 17 million reasons why he sold...LOL

It's good reading,

Cheers, Barbara

 

Abbie Shores

8 Years Ago

We are not lifting this rule Mike and it is pretty self explanatory really with common sense used.

I see you saying in a couple of threads now what is and what is not allowed. Best to leave that to the admins now thank you

Now off that topic

 

Barbara St Jean

8 Years Ago

I was thinking about this again last night....while trying to sleep. For some reason it's struck a cord.

Here you have a man, who has spent his life, building up his art empire, then decides to sell... Okay, time to retire, do something else...fine, I can understand why he would want out, I've sold businesses too...

but why go back into a court battle to get his name removed? Why didn't he just sell the business without his name in the first place?

I might be wrong, but based on the article I posted from Skate's...it has to do with the bottom "Vanity Artist"....low end market, he doesn't like it. Doesn't want his name associated with it...
But those same artists made his on-line business in the first place....

And what about the artists, by him not wanted to be associated, what does that say for them? The artists who post works on a Demand site, are some how not real artists???

What thoughts do you all have?

Cheers, Barbara
btw, this is not about the competition, it's about the business of art on demand and what it means to the artist... A court battle over a name....



 

Edward Fielding

8 Years Ago

When you sell a business part of the value is "Goodwill" which includes things like the name, reputation, etc. I sure the lawyers covered all of this in the original deal details.

 

This discussion is closed.