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Sandi Whetzel

10 Years Ago

A Couple Things Faa Should Consider To Help Sales

It has been suggested to me by clients who have purchased my prints, that FAA offer an option to enclose a message to the person they are shipping and gifting the print to. FAA could include a question at check out like, "If this item is a gift and you would like to enclose a personal note, click here to add the personal message you would like sent with the package"

Also, I can appreciate that you FAA wants to keep the purchasers' identities confidential, but they could consider adding something at check out like, if you would like the artist/photographer to know of your purchase, use the artist's email link on their page to let them know about your purchase. It is FAA's policy to keep your identity confidential. If you want the artist to know of your purchase, it is up to you to notify him/her."

That way, at least the purchaser can know why they never receive an acknowledgement from the artist/photographer. It could lead to more sales for those purchasers who would like to hear from the artist/photographer. I fear that purchasers who never hear from me after the sales might think I am ungrateful because they never receive a thank you note.

Also, I found out accidentally when reviewing my FAA purchases, that there is a way for purchasers to give a "shout out" regarding their satisfaction of purchases, but purchasers have no knowledge of that. FAA should consider including that information and a link to doing it at check out. This could result in more sales for everyone!

One more thing and I've written about this before: Why doesn't FAA make a professional video showing the dynamic drama the shine of prints on metal adds to artwork and post it on YouTube? People are just not aware of the drama the shine adds. I saw one video on YouTube BY ANOTHER COMPANY that was able to convey this for customers. FAA has not addressed this need. We could make the video go viral. I tried making a video of my metal prints, but I did not like seeing myself in the video and it requires more video precision than I have.

If any of these ideas sound good to other artists/photographers, please feel free to copy this text to send to FAA. I just wrote them today, but doubt that I will get much satisfaction on my own.

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Edward Fielding

10 Years Ago

Excellent ideas. So much of what goes on here seems focused on the artists while the buyers are the most important component.

Society6 does a great job with videos showing the "behind the scenes" of producing products such as their canvases.

 

Marlene Burns

10 Years Ago

Sandi,
Why would a customer wonder why they never heard from the artist when they purchased from faa?
When I buy legos from amazon, I don't expect legos to thank me because my transaction was with amazon.
The customers belong to faa....

 

Edward Fielding

10 Years Ago

Legos includes a coupon for a free magazine inside every package so they can create a followup with their new customer. The customer does not belong to anyone.

If anything it is a partnership between Amazon, Lego and perhaps the independent seller working with Amazon.

 

Marlene Burns

10 Years Ago

ok, then, Edward, when I buy a pair of ugg boots on zappos, I do not expect a thank you from uggs and will not get a coupon from them either. I paid zappos....they are my retailer.

Edward, you might want to try to convince Sean that he should allow you to thank your customers.
oh wait, we have asked and the answer is always a resounding no.

 

Sandi Whetzel

10 Years Ago

To answer Marlene's question: I don't feel people buy prints from FAA primarily because they want to support FAA. They trust FAA's reputation, but they buy prints because they like the artist/photographer's product. Buying art is totally different than buying Leggos or a pair of shoes you can get almost anywhere.

Prior to selling my art through FAA, I sold directly to the art client. They always appreciated a thank you note and even commented that a lot of people don't seem to do that anymore. I have found that the people most likely to purchase my art are the ones that have done so previously. It is much harder to garner new clients than maintain a relationship with existing clients. At present, that's difficult to do at FAA because we have no way of knowing who purchases or how to contact them.

I'm sure it's set up that way to keep artists from hounding the purchaser, but it does have drawbacks. At least, I'd like FAA to post a notice at check out or within the packing of the product, or visible on the website, to let customers know that FAA's policy is to keep the purchaser's identity confidential, so that purchasers realize the artists/photographers don't have a clue who purchases.

Some people who purchase think the artist with " their name" in the domain url must know what goes on at their website. I promote my art through my blog, pinterest, art fairs and an email newsletter. Any of those people could purchase art at FAA through my promotion, but I cannot acknowledge their purchase the way things are now. If someone purchases as a result of a newsletter link, I think they might appreciate me sending them an email or a snail mail thank you card. They could wonder why I have not acknowledged their purchase, since we had somewhat of a relationship through the newsletter.

I don't have time to continue a debate about this. You either think these are good ideas or not. If you would like to see some changes, the only way it will happen is if enough of us like-minded artists/photographers request FAA to address them. I had hoped enough other members might see the value in this and contact FAA about it. Otherwise, my time here is wasted. If you think these are good ideas, feel free to paste my suggestions to FAA en masse. I wrote them, but it won't have any impact without numbers doing the same. Surely, I am not the only artist here who maintains relationships with clients.

 

Abbie Shores

10 Years Ago

Thank you for your suggestions which are already on our list of suggestions

Please do not email us a lot of the same suggestion. Thank you




Community Manager
TECH QUERIES OR BUG REPORTS | FORUM RULES | CONTACT US | GROUP ADMINS | TAKE A TOUR | MEMBER WRITTEN TUTORIALS
Members may use signatures on their posts using ONE link

 

This discussion about customers is an ongoing thing.

Marlene is right... the answer is no and will probably be a no until a contract agreement is somehow obtained through Sean and the individual artist. That will probably not happen... unless your name is Kinkade or Geddes...

Another site that is dedicated strictly to the Site Owner, Artists, and Customer relationship is what needs to be established for this kind of procedure.

P.S. Edit... Thomas Kinkade Images are all removed from his gallery now.

 

Edward Fielding

10 Years Ago

Since the artist is responsible for the marketing, how does the customer "belong" to FAA? All that is needed is a "opt in" for "I would like to receive future information from the artist"

I bought my last camera via Amazon. Am I not a customer of Canon? Of course I am.

 

Marlene Burns

10 Years Ago

Edward,
take it up with Sean. A customer goes to faa's website. They purchase a print that faa prints, packages, ships and guarantees.
Since when does the customer pay YOU to do those things??? if they haven't, they are not yours.

 

Chuck Staley

10 Years Ago

I disagree now and have always disagreed with "the customer belongs to FAA."

How do you know that? I market my artwork all day every day and I send everyone to MY artists web site.

It doesn't say anything about FAA, it talks about MY art and MY life and MY blog and whatever I want to include. Maybe pictures of my baby. And dog. And like that.

It's personal.

Everyone seems to think that Google search is the only way people buy art. I don't think so.

 

Sandi Whetzel

10 Years Ago

Thanks, Edward! I did not realize this has been discussed before, but I vote that those who agree should contact FAA and vote for an "opt in" to "I would like to receive future information from the artist". It surely won't happen without lots of requests to FAA's contact page for it.

 

Marlene Burns

10 Years Ago

Did you guys read what Abbie wrote????
Please do not keep offering up the same suggestion.
It ain't gonna happen...but you could talk about it til the cows come home.

I would further suggest that if you want your own customers, open your own website and handle all the things that faa handles for you....then the customer is truly yours.

 

Abbie Shores

10 Years Ago

REPEATED as I was totally ignored

Thank you for your suggestions which are already on our list of suggestions

Please do not email us a lot of the same suggestion. Thank you




Community Manager
TECH QUERIES OR BUG REPORTS | FORUM RULES | CONTACT US | GROUP ADMINS | TAKE A TOUR | MEMBER WRITTEN TUTORIALS
Members may use signatures on their posts using ONE link

 

Abbie Shores

10 Years Ago

In fact, please add this to our weekly official list thank you

Weekly Suggestion For The Week 4-7-2014

 

This discussion is closed.