Joe Serrano is the creative genes that flow through his family tree. His mother, Conception, exhibited artistic talents and Joe reflects the beauty of that creation, that his mother once lived. His photography started while in high school in photography class. Joe learned the basic operations and types of camera's. He learned how to format, develop and print black and white film and later went on to discover digital photography in college. Although Joe's artistic background developed academically in architecture, he is very passionate about photography and...more