Brad Rickerby might just as well have been born with a camera in his hand. The son of LIFE staff photographer Arthur Rickerby (www.rickerby.com) Brad Rickerby developed a profound visual aesthetic early on and had his first publication credit in LIFE in 1966 at the age of nine.
Rickerby flirted with the business world in the '80's, earned an MBA (Duke, '89) and worked on Wall Street with the Dreyfus Corporation. But inevitably he was compelled to reject the confines of the corporate world, to return to his creative roots.
Rickerby's re-birth into creativity came in 1991 when he started shooting for the Brooklyn (NY) Phoenix. From there he went on to do paparazzi work for Sipa Press and eventually to news photography as a full time stringer for Reuters based out of New York City.
In 1998, based on his developing Photoimpressionism and City Lights projects, Rickerby signed a contract with Tony Stone (later Stone, still later Getty).
Through distributions by Getty, Reuters, Sipa and most recently Agefotostock, Rickerby's work has been published on six continents and by virtually every major publication in the world. His images have also been widely used by corporations, governments and institutions.
A short list of Rickerby's clients and credits include: LIFE, Time, People, Newsweek, The New York Times, the New Yorker, Vanity Fair, Moosylvania, Random House, Goldman Sachs, Harpo Productions, OgilvyOne Worldwide, Motorola, Samsung, E! Entertainment TV, Le Figaro, AOL France, Stern, Hasbro, Forbes, Paris Match, Microsoft, Dell, the Government of the People's Republic of China, Bank of Boston, Bell South, Cingular, E-Trade, MTV, Vogue, Lonely Planet Guides, ABC Primetime, Hong Kong Times, Singapore Straight Times, Die Aktuel, The London Times, Esquire, Maxim, New York Magazine, Playboy, Playgirl, USA Today, The Washington Post, The Los Angeles Times, GQ, VH1, and on and on and on.