Your Competitive Advantages or Your Secret Sauce

Competitive advantages are the things that allow a company or organization to outperform its competitors in the marketplace of products, services and even ideas. These advantages can take on many forms from brick and mortar facilities to more intangible things like an organization’s reputation and customer base.

Your competitive advantage may touch all aspects of your art business from creating your art to billing the customer. There are a lot of things that go into competitive advantage and it is well worth the time to determine the competitive advantages for your art business. Think of your competitive advantages as your “secret sauce”!

In the linked article I will take a look at some ideas on how to determine your competitive advantages and some strategies on how to grow your art business. Good Luck!

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